4-level Lead Management, Tracking & Monitoring-Increases conversion rate with real time transparent system
This is a most demanding Line of Business for next generation enterprises. Each & every lead is just a like diamond coin for any enterprise but conversion is more important.
Lead Life Cycle-Activities involved between lead reported to lead conversion-
• Lead Reported
• Timely follow up
• Collecting / generating requirements
• Clear- Want or Need
• Identify exact need
• Design quotation
• Share quotation
• Timely follow up
• Lead converted
Borg Suite’s Sales & Marketing module tracks every activity from lead reported to lead converted under the 4 level of supervision of Team manager, Business development Manager (BDM), Business Head, General Manager. Every lead is monitored closely & thus conversion ratio gets increased exponentially.
Normally, sales executives do not able to track every lead as they do not have any tracking system & nobody is there to supervise closely to them. 4-level supervision leaves zero chances to lose even a single lead.
If lead is not converted, still sales executive & entire team shall have proper explanation with root cause & can be re-connected based on tracking history.
If lesson leaned are stored, the same can be used to convert another lead efficiently.
“Every higher level shall have tool to evaluate performance of his/her team member with the Borg Suite’s Sales & Marketing module”.
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Borg Suite’s Sales & Marketing module also enables enterprise’s decision makers (CXOs) to have strategic data of leads reported based on demography, Sales Person, Products, Services, Source of Lead etc. Borg Suite enables you to manage all lead transactions from reporting to Conversion status. This is Level 4 ( Level-1 Sales, Level-2 Sales, Level-3 Sales & Leve-4 sales) Lead Management & Marketing Automation Software.
In Level-4 : It also works like super user CXOs (CEO, CMO, CFO etc) who allows to monitor all Managers & sales individual down the line. CXO has all rights to assign & track sales Individual or team performance.
In Level-3 : Borg Suite defines for Top level executive managers who lead the team of Managers or Team Leaders. This level manager has rights to assign any lead to either Level-1 sales or Level-2 sales if required down the line based on hierarchical reporting. Level-3 sales can manage their own leads & also monitor/track sales leads of Level-1 & Level-2 sales in their team.
In Level-2 : Borg Suite’s Sales & Marketing module defines for Managers or Team Leads who can manage their own leads & also can monitor their team’s leads Progress followed by comments if any observation.
In Level-1 : Borg Suite’s Sales & Marketing module defines Sales Executive who will capture leads reported by various means to follow up manually or automatically.
Lead Assignment: Lead assignment works wonder when captured lead can be assigned to anybody who is best suited to convert the lead down the reporting hierarchical system.
Key Advantages of introducing hierarchical monitoring:
• 4-level hierarchical monitoring reduces gap in the entire team & build transparent real time system.
• Reduces the chance of missing any lead
• Increases conversion rate sharply
• Reduces conversion time of leads